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POLAR NEEDS
TO GO DOWN
TO CHANGE
Polar is confused about whether they like their organic or rigid form. By going up and down a rabbit hole, this display type will form its identity. Inspired by Lewis Carroll's "Alice In Wonderland," Polar will reach the bottom with a completely
new identity.
Polar can be sweet and flowery but also harsh and unembellished. Polar is no longer what it was yesterday...




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